90.0k views
0 votes
Staples, an office supply chain, is an example of which type of organizational buyer?

User Rohithpr
by
6.0k points

1 Answer

4 votes

Answer: Reseller

A reseller is an organization that sources a variety of products from various producers, aggregates them under one roof and sells them to end users. A reseller usually doesn’t produce or add value to the products themselves.

Staples is a reseller that stocks a variety of stationery under one roof. It was set up with an objective to make all kinds of office and stationery supplies easily available to the end users.


User Htoniv
by
6.1k points