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A focus group can help companies determine all of the following EXCEPT

a. how interested consumers are in a new product

b. how frequently consumers would buy a new product

c. how much consumers would be willing to pay for a new product

d. how much competition a new product will face

2 Answers

2 votes
how much consumers would be willing to pay for a new product
User Samuel Seda
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Answer:

How much consumers would be willing to pay for a new product ( C )

Step-by-step explanation:

A focus group are mainly a good bunch of people with an expertise about a product to be launched and they help companies determine how viable a product will be in the market but they cant determine exactly how much the consumers will be willing to pay because there are other market factors that affect that prices of goods that may be beyond them

User Sigal
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