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General mills offers a deal where its cereal users can collect box tops and submit them to general mills to earn money for their children's schools. this program, called the box tops for education program,
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General mills offers a deal where its cereal users can collect box tops and submit them to general mills to earn money for their children's schools. this program, called the box tops for education program, is a means of changing light users into heavier users. in other words, it is a form of _____ segmentation

User Florex
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Usage-rate segmentation
User Kareem Nour Emam
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