Final answer:
In expanding their services, a Notary Signing Agent should avoid misleading or untruthful claims, implying legal qualifications beyond notarization capabilities, and guaranteeing outcomes in their advertising to maintain industry trust and reputation.
Step-by-step explanation:
Advertising Guidelines for Notary Signing Agents
When a Notary Signing Agent (NSA) decides to expand their business by offering new services, it is essential to adhere to proper advertising ethics and guidelines. In advertising these new services, NSAs should avoid making any misleading or untruthful claims about their services. They must ensure all advertisements are factual, and avoid suggesting that they have any legal qualifications beyond their notarization capabilities, which may mislead clients into thinking they can provide legal advice or services which they are not authorized to offer. It's also important to avoid guaranteeing outcomes, as NSAs cannot predict the results of their services. Following these guidelines will help maintain trust and a good reputation in the industry while expanding one's business.