In the water cycle, matter moves against the gravitational pull during the process of evaporation and transpiration.
Evaporation refers to the procedure of a matter in a state of liquid modifying to a gaseous state because of an enhancement in pressure and/or temperature. It is a basic part of the water cycle and is spontaneously taking place all through the nature.
Transpiration refers to the procedure where plants absorb water through the roots and emit water vapors via presence of pores in the leaves.