When in point-slope form, the number next to the y and the x by themselves will be the opposite of what they would actually be as coordinates. This means that the y-coordinate, -1, will show up as y+1. This eliminates A and B out of the choices.
The slope is -3, which will be the number outside of the parentheses, which is what we see in C’s answer or -3(x-10).
Therefore, the answer is C: y+1 = -3(x-10).