Question

Suppose you are designing a marketing website and you would like it to be as user-friendly as possible. In particular, you do not want repeat customers to have to enter in their address, email, telephone number, and credit card data every time they make an online purchase. Rather, you would like your website to recognize each customer by name every time he or she visits the website and to retrieve all the information about that customer automatically whenever he or she wishes to make a purchase. To achieve this goal, you would most likely use ____.

a. cookies
b. portals
c. search engines
d. push technologies

Answer 1

To achieve this goal, you would most likely use cookies.

Answer: Option A

Step-by-step explanation:

Cookies in the field of technology are used to recognise the user. Along with this it also keeps a track of the preferences of the user making it easier for the user to use the technology every time.

For the designer to recognise the users by their respective names every time they visit the website, the designer should make use of the cookies. It will also in store the names, addresses, email address, contact numbers etc of the users.