Question

​D'Costas, an authentic Sparanthean restaurant, has many branches all over the world. The taste and quality of the food served is same across all its branches. Based on this information, D'Costas is most likely following the strategy of _________.A) ​global marketing localization

B) ​product adaptation
C) ​product adaptation
D) ​global marketing standardization

Answer 1

Answer: (D) Global market standardization

Step-by-step explanation:

The global marketing standardization is one of the type of business strategy that has the ability to understand the use of the standard marketing across worldwide in various types of cultures.

By using the global market standardization we can easily promote the various type of products globally across different types of environment and cultures.

According to the question, the D'Costas is follows the global market standardization strategy that promoting the quality and the taste of the restaurant food.

Therefore, Option (D) is correct.