Question

Unicorn Medicines, a pharmaceutical company based in the United States, has its research and development units spread across the globe. These research and development units have lately not been receiving adequate financial support. Which of the following is typically the cause for such a situation?

A. Technical innovation leads to lower market segmentation and slower product obsolescence.
B. Most innovative ideas do not become successful new products.
C. The product development cycle in the pharmaceutical industry is short.
D. The cost associated with pharmaceutical research and development is low.

Answer 1

Unicorn Medicines, a pharmaceutical company based in the United States, has its research and development units spread across the globe. These research and development units have lately not been receiving adequate financial support.

(B) Most innovative ideas do not become a successful new product.

This is typically the cause for such a situation.

Step-by-step explanation:

Whatever that comes to your mind will not necessarily take shape in reality. Success comes to that person who had the perspective of success in their mind and bring their thoughts to reality. Similarly, if we want to build a product for that, the innovative ideas that come to our mind should be applied and from that, the final product achieved will become desirable.

Nowadays most of the innovative ideas do not become a successful new product thats why the financial supporters are hesitating to invest in any kind of research and development. So that's the reason why the research and development units have lately not been receiving adequate financial supporters.