Question

In the context of adaptive strategies, which of the following is true of defenders? They aggressively hold their current strategic position by doing the best job they can to hold on to customers in a particular market segment. They seek fast growth by searching for new market opportunities, encouraging risk taking, and being the first to bring innovative new products to market. They try to simultaneously minimize risk and maximize profits by following or imitating the proven successes of prospectors. They do not follow a consistent strategy and tend to react to changes in their external environment after they occur.

Answer 1

They aggressively hold their current strategic position by doing the best job they can to hold on to customers in a particular market segment.

Step-by-step explanation:

Defenders never seek extreme growth. Instead, they are playing safe and like to keep their current position secured and untouched., thus having moderate growth. Their customer base is defined and their product portfolio is tried and tested. They seek to keep their existing customers, maintaining a strong market position in the segment.