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A _____ is a business structure of interdependent organizations that reaches from the point of product origin to the consumer, which results in the "Placement" part of the marketing mix.

a. facilitating agency or place member
b. selective distribution channel
c. marketing channel or channel of distribution
d. transportation channel or channel of movement
e. marketing mix intermediary

1 Answer

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Answer:

C) marketing channel or channel of distribution

Step-by-step explanation:

The distribution channel (or marketing channel or downstream supply chain) refers to the chain of businesses that act as intermediaries through which a product or service passes. The distribution channel starts at the producer of the product or service and ends in the final customer.

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