Question

No matter what the specific objective might be, from building awareness to increasing repeat purchases, promotion objectives should possess three important qualities. They should be designed for a well-defined target audience, cover a

a. unique in character
b. measurable
c. humorous.
d. repeatable.
e. creative.

Answer 1

The complete question should have been:

Promotion objectives should possess three important qualities. They should be designed for a well-defined target audience, measurable and cover a _________

Answer should be: Cover a specific period of time

Explanation: A promotion is a method businesses creates awareness for their products by giving buying incentives such as: price discounts and bonuses. Promotions normally run for a special period during which buyers can enjoy these buying incentives.