Question

In an effort to decrease the amount of industrial waste generated during production, Cynthia wanted her company to use a new machine designed by one of the employees. She felt that the new machine could also bring down the company's costs. She tried to convince her supervisor and higher authorities to provide the resources needed to build and install the machine on a large scale. Cynthia's role is that of a(n)_______

A. executive champion.
B. category captain.
C. product champion.
D. technical innovator.

Answer 1

The correct answer is (C)

Step-by-step explanation:

Cynthia's role is that of a product champion. A product champion is somebody who takes the initiative, sees an incentive in an item, and makes and builds up the item to complete the task. Cynthia's has developed a product which will ultimately reduce the overall manufacturing cost of the company, which is why she was able to convince the supervisors to accept her idea.