Question

Dana is planning on renovating her kitchen. When she went into a home improvement store, she admired the various model kitchens the store had set up. Each kitchen used a different style and color scheme and allowed Dana to consider the possible themes she could use.

Which merchandise presentation technique is the store utilizing?

Answer 1

The correct answer is: idea-oriented presentation.

Step-by-step explanation:

An idea-oriented presentation is an approach of presenting merchandise based on an idea visualized previously displayed, taken from someone else. It is a presentation technique of visual merchandising that is based on a particular idea or image portrayed by a retailer.