Answer:
Value creating tactics or Win-Win strategy or Integrative Negotiation.
Step-by-step explanation:
Most people view negotiation as a win-lose enterprise, but in most situations, a win-win mindset will lead to better results. Adding issues to the discussion is often the key to value creation and a great deal. For example, in a corporate negotiation about a merger, in addition to discussing valuation and price, parties can discuss personnel issues, headquarters location, long-term strategic plans, and so on. Then explore tradeoffs based on each party’s preferences. Other promising value-creation strategies include asking lots of questions to learn about what matters to your counterpart and sharing information about your own interests and priorities.