Answer:
Customer Relationship Management.
Step-by-step explanation:
Customer relationship management is a strategic business tool that helps lower costs and increase revenue and build customer loyalty. It is a system whose focus is on customer experience optimization, it connects the entire team through one device, stores and manages current and potential customer information such as address, phone, email and all points of interaction with the company. Simplifies tasks for effective lead tracking, Provides instant recommendations. Customizes, and expands as your organization grows.
The benefits of the customer relationship management system are:
- the optimization of processes and manual efforts,
- the organization of contacts,
- the acceleration of sales,
- increased customer satisfaction,
- error correction,
- better customer service.
Managing customer interaction with the company is essential to strengthening the brand and creating a value relationship with the customer.