Which of the following dimensions of e-commerce technology involves the integration of video, audio, and text marketing messages into a single marketing message and consumer exp…

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asked Nov 4, 2020 177k views

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Ajoe · Answer 1 · 2020-11-11T09:00:28+0000

Answer:

Richness (Information Richness)

Step-by-step explanation:

Information richness refers to the complexity of combining video, audio and make a marketing advert, the information generated is considered rich. other features or dimensions include; interactivity, information density, personalization etc

Which of the following dimensions of e-commerce technology involves the integration of video, audio, and text marketing messages into a single marketing message and consumer exp…

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