Question

Disney is implementing a new type of pricing. When demand increases and more customers visitthe parks, the price will increase. When demand dips during the slow season, prices will decrease. This is a way to help balance out supply and demand. What is another name for the type of pricing that Disney is using?

a. cost-based pricing.
b. competition-based pricing.
c. dynamic pricing.
d. cost-plus pricing.
e. markup pricing.

Answer 1

Answer: (C) Dynamic pricing

Step-by-step explanation:

The dynamic pricing is basically refers to the time based pricing and demand pricing in which the prices are fixed for the various type of products and services by the organization.

The dynamic pricing is also known as the discriminating pricing as it allow the maximize the profits for the each customers.

The dynamic pricing uses the proper data for the implementation and then produce the large amount of useful data by using the pricing strategies.

Therefore, option (C) is correct.