It is not denied that the media has unequal relevance to the maintenance of a democracy, however, this does not mean that at the expense of this argument it can manipulate, albeit in a veiled way, everything that is conveyed in order to move the social mass in a given way .
Society is often simply a mass of maneuver in the hand of the media, used whenever social support is seen as preponderant for a specific issue. Whenever a subject needs social support, and of course, with reciprocity between the media and the privileged with the action, society is bombarded with news, reports, advertisements and even advertisements, which have the same goal, namely, to achieve the support of society.