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To coincide with the release of the movie Minions​, ​McDonald's offered a Minions Happy Meal featuring a dozen different minion​ toys, along with a new flavor of yogurt in its Happy Meals that also featured minions on the packaging. This is an example of​ _______.

User Oakymax
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2 Answers

1 vote

Answer:

promo............

Step-by-step explanation:

User Amit Bens
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3 votes

Answer:

This is an example of sales promotion.

Step-by-step explanation:

Sales promotion are a series of activities a company begins to develop in order to increase a product's sales. It centers, as the name states, on promotion which is a type of commercial communication.

These include short-term incentives, which is a way to motivate consumers into getting the product.

In this case, the Minions movie is very popular so McDonals's begins a sales promotion with the characters, increasing the sales of the Happy Meal.

User DarkZero
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