Question

If you were to buy one peach tree and one apple tree from the Stark Bros. fruit trees and landscaping catalog in two separate orders, you would pay a total of $109.99. However, if you order the peach and apple tree together in the same order, you pay only $89.99 each. When purchasing the two trees together, what pricing strategy does Stark Bros. employ?

product-line pricingb.
prestige pricingc.
price liningd.
discount pricinge.
bundle pricing

Answer 1

bundle pricing

Step-by-step explanation:

Bundle pricing -

In this case , the company sells the many services or goods at a very low price in comparison to the individual prices of the respective goods , is known as bundle pricing .

The example of bundle pricing is TV channel plans , meals at the cafes or restaurants , phone incoming or outgoing plans .

hence , from the question , the correct term for the given statement is bundle pricing .