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Charlie works for a moving company. He can easily tell the difference in weight between two small boxes but cannot detect any difference at all between the weight of the washing machine and the weight of the dryer. This is an example of ____________.

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Answer:

Weber's law

Step-by-step explanation:

Weber's law says that as a steady proportion of the initial stimulus, a-noticeable shift in a specified stimulus occurs. This can be extended to marketing by defining the point where the consumer ' notices ' a value change enough to change their way of thinking and acting.

Weber's Law simply suggested, states that a fixed proportion of initial stimulus cost is magnitude of the significant difference.

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