233k views
0 votes
Robert and George live in the United States. Robert recently asked for George's cell phone number, but George said he didn't own a cell phone. George would probably be considered a(n) __________ in the diffusion of innovation process.

1 Answer

4 votes

Answer:

laggard

Step-by-step explanation:

The theory of diffusion of innovation tries to show how, why, when and at what rate people adopt innovative technology into their lives. There are four main categories for people that reveal their process of adoption and some influence the adoption of others. These are known as Innovators, Early adopters, Early majority and Laggards. For the purpose of this question, people who do not ´catch on´ as the rest of society, are referred to as Laggards where they adopt technological trends only because they have to or are forced to.

User ContinuousLoad
by
5.8k points