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Which of the following types of entry into a foreign market allows a firm to learn about the foreign market while limiting the firm's exposure to that market? A. Early entry B. Small-scale entry C. Large-scale
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Which of the following types of entry into a foreign market allows a firm to learn about the foreign market while limiting the firm's exposure to that market? A. Early entry B. Small-scale entry C. Large-scale entry D. Late entry

User Arman Yeghiazaryan
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Answer:

B. Small-scale entry.

Step-by-step explanation:

Small scale market entry can also make it difficult for the firm to increase market share, because of their lack of commitment to the market.

User John Lord
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