Consumer-driven media replaces content from professionals with content from non experts.
Step-by-step explanation:
The history of media preparation and acquisition focuses on efficient delivery of news. Consequently, most marketing strategies are focused on the measured reach and frequency based on models of optimization.
Both models suggested that the consumer is going on a shopping trip guided by suspected news exposures. Digital consumer data collection based in USA has shown the model. The model Engineering was also better than traditional models. The results of leadership are varied.