Question

Generally speaking, __________ firm markets its existing products and services in other countries the same way it does in its home country.

Answer 1

international

Step-by-step explanation:

An international firm is typically headquartered in another country than its home country. But unlike a multinational, which has headquarters in several countries and different strategies for each market it participates, an international firm has the same operationalization model and availability of equal products and services in its units.