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Which element of the promotional mix has the inherent weakness of high absolute costs and an inability to obtain direct feedback?
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Which element of the promotional mix has the inherent weakness of high absolute costs and an inability to obtain direct feedback?

User Crazko
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1 Answer

1 vote

Answer:

Advertising.

Step-by-step explanation:

Advertising increases costs of product. Customers have to pay high price for the products heavily advertised. Companies do not forgo their profits.

User PaulEdison
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