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You are reading a ______________ that outlines your company's long-term goals and direction. These goals include "Reduce energy consumption in our offices by 20 percent," "Grow our market share in China from 3 percent to 10 percent," "Enter a strategic alliance with a partner in Australia to begin selling our products in Sydney and Brisbane," and "Equip all sales representatives with an app that allows them to provide an immediate quote when meeting with customers."

a. values statement
b. business plan
c. strategic plan
d. vision statement
e. SMART goal

2 Answers

5 votes

Answer:

b. business plan

Step-by-step explanation:

The business plan is the plan that outlines the goals of the business in a short, middle and long term, with objectives and parameters to measure the success of those goals, since the document that you are reading has goals, and as metrics to measure the success of those goals, like reduce energy consumption by 20%, or grow by 3% to 10%, so that is why this is a business plan.

User Bunnyhero
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5.3k points
4 votes

Answer:

B. Business plan.

Step-by-step explanation:

A business plan is a written document that describes in detail how a business—usually a new one—is going to achieve its goals. A business plan lays out a written plan from a marketing, financial and operational viewpoint.

User Yet Another Geek
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5.0k points