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Which term refers to the process by which a salesperson uncovers and clarifies a customer's problem, works with the customer to create a vision of how things could be better, and then develops a plan for implementing the vision?

User Josh Scott
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1 Answer

4 votes

Answer: Solution selling

Explanation: In simple words, it refers to a sales methodology under which a sales person focuses on solving the problems and questions of the customers rather than just promoting the existing product to him.

This methodology is used to build a strong customer base for a longer period and is based on increasing the customer satisfaction.

Hence we can conclude that the correct answer is solution selling.

User Eric Eskildsen
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