Answer:
The company did not accurately gauge Mark's need for intrinsic rewards.
Step-by-step explanation:
Intrinsic Reward is the feeling of pleasure and satisfaction, etc. that a person feels and is not reliant on sources outside the person, such as praise, trophies or money; all of which are examples of Extrinsic Reward. The successful completion of a task has Intrinsic Value and is therefore subject to Intrinsic Reward.
Working in a company which isn't transparent, treats some people better than others and so on, isn't so intrinsically rewarding.