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ABC Company knew that its customers were interested in environmentally friendly business practices, so it began marking all of its products as environmentally friendly because they were made with all-natural ingredients, even though ABC's plant was one of the worst polluters in town. The term for this practice is?

User Rivkah
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Answer:

Greenwashing.

Step-by-step explanation:

Disinformation disseminated by an organization so as to present an environmentally responsible public image.

It is a term describing the fraud made by companies when they pretend they help the environment by using green marketing.

It attempts to trick us into believing that a company with an awful environmental track record actually has a good one.

If one corporation gets away with greenwashing, then other corporations will follow, thereby creating an illusion of being environmentally friendly.

User Tgpfeiffer
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