Question

Veronica walks into a drugstore to buy a quick pain relief drug. In the past, she has used Advil, an Ibuprofen product. Although there are several other brands containing Ibuprofen, she decides to purchase Advil because it has worked for her in the past. What kind of decision-making process is she using when choosing her pain relief?

Answer 1

Limited problem solving

Step-by-step explanation:

Limited problem solving refers to decision making where people are not motivated to look for a solution to their problems and to evaluate all available alternatives to that solution. On the contrary, in this type of strategy, people solve their problems with the easiest alternative that does not require much reasoning. An example of this can be seen in the question above, where Veronica wants to buy a medicine that quickly relieves some kind of pain. Because there were so many pain relieving alternatives, Veronica chose to buy a drug she had previously used and had a positive effect.