Question

The upper management of a large national insurance company has passed along the new goal of improving customer service to the district managers. The district managers will set goals to be achieved over the next 6 to 24 months as part of ____ planning.

A) operational
B) tactical
C) strategic
D) middle-level
E) working-level

Answer 1

It is tactical (B)

Step-by-step explanation:

Option A-False. This type of planning is asscoiated with line manager day-to-day operational activities e.g production set-up, goods delivery logistics e.t.c

Option B-True. This has to do with medium term planning activities which are targeted at achieving long-term objectives of the company.

Option C-False. This has to do with long-time planning and decision making which takes place at the top management level.

Option D-False. This can be used synonemously as tactical planning but the techical term officially recognized is 'tactical'

Option E-False.This can be used synonemously as operational planning but the techical term officially recognized is 'operational'

Answer 2

strategic

Step-by-step explanation:

strategic

As this is related to improving the customer service level of an organization, this is a long term goal and hence part of the strategic plan of the organization that ensure growth and development in the long run.