Question

Successful companies try to maintain a positive relationship in the community in which they do business. In the textbook, Colangelo explains that representing your core values in the community wins loyalty to your brand and attracts new customers (p. 62). Entrepreneurs should remember that part of a company’s stewardship includes socially responsible actions in the community. In what ways do organizations gain trust and show they are socially responsible stewards? How is trust lost and how are reputations damaged? Discuss examples of companies that are socially responsible and have earned the trust of the community. Conversely, discuss other companies that have lost the trust of communities and damaged their reputations through social irresponsibility. What will you do to ensure that your organization maintains a positive reputation in the community?

Answer 1

socially responsible: lego

socially irresponsible: volkswagen

mine: a big person in charge.

Step-by-step explanation:

When talking about socially responsible companies you can mention lego, since they keep gaining loyalty through their efforts to reduce their carbon emissions and help those in need. You have also google and apple as good examples.

A scandal with a socially irresponsible company is what happened to volskwagen, according to forbes magazine, they made huge profits compared to their competitors by poisoning the planet.

In any case, if you have a small or big company, you need a socially responsible ASSET, a person who you can trust to be sure that you are being socially responsible in every part of your business.

Good luck.