Answer: Real culture
Explanation: In simple words, the value and norms that a society actually follows refers to its real culture. Such kind of culture usually sets up the guidelines for an acceptable level of behavior.
In the given case, Deidra did not met her monthly goals but performed really well in other aspects of her job and got a pay raise. In an ideal culture she must have got her sales goals otherwise she would not be eligible for her pay.
However, in a real culture the exceptions exists and one takes into consideration all the factors.