Question

Sally purchased a newly introduced moisturizing lotion. By attempting to find out if the lotion's perceived performance matched her expectations, Sally was measuring her level of customer ________.

Answer 1

Answer: Satisfaction

Explanation: In simple words, customer satisfaction refers to the utility benefit that a customer perceives from buying a specific commodity at a specific price.

In the given case, Sally wants to determine if the product she purchased benefited her up to the expectations.

Hence from the above we can conclude that she is measuring customer satisfaction.