Answer:
C. escalation of commitment
Step-by-step explanation:
Escalation of commitment -
It is the pattern of the behavior of the human being , where , the person or the group faces rising negativity outcome due to some kind of action , decision , behavior is known as the escalation of commitment .
The people maintains the irrational behavior but get aligned with the previous actions and decisions .
Hence , the example shown in the question is of c. escalation of commitment .