Question

Which of the following is NOT a factor in the phenomenon of online shoppers abandoning their shopping carts and not following through on a​ purchase? A. Impatience B. Concerns about security C. Lengthy checkout procedures D. Comparison shopping on other sites E. Excitement to order the product

Answer 1

Answer: Option E

Explanation: It is a known fact that a consumer gets excited more while doing offline shopping rather than the online shopping. Offline shopping through malls and stores gives the consumer advantage of live appearance and trial use in case of clothes and other such merchandize.

However the long lines for billing and other such lengthy procedures make it difficult.

Hence from the above we can conclude that the correct option is E.