Answer:
Sociocultural Component.
Step-by-step explanation:
The general environment refers to the non-specific elements of an organization’s surrounding that might affect the organization indirectly.
These external forces are:
- Political.
- Economic.
- Technological.
- Socio-cultural. There are some important socio-cultural factors that organizations must analyze. These factors play an important role because they determine the kind of goods, services and standards that society values. The socio-cultural force includes the demographics and values of the particular customer base.
The demographics and values considered are: • Age • Population density • Education levels • Geographical distribution • Culture • Lifestyle