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A couple planning a vacation may choose a hotel that costs more but uses appealing advertisements showing people enjoying a hot tub is an example of a(n) ___ buying motive. rational emotional
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Mar 16, 2020
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A couple planning a vacation may choose a hotel that costs more but uses appealing advertisements showing people enjoying a hot tub is an example of a(n) ___ buying motive.
rational
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Emotional because it has to do with what they want
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Mar 21, 2020
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