Answer:
Self-goal setting
Step-by-step explanation:
He engaged in the Self-goal setting strategy because since the beginning he knew which kind of store he wanted to own. Secondly, he imagined himself being succesful, achieving his goals little by little until reaching the point in which he currently is. Finally, all he had to do is to launch his project and, bearing into mind what he had just imagined that would happen to him, he just started working hard.