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Juan is about to start his own business from scratch and needs to study the market to determine how to create his business plan for the bank. He knows that his location is appropriate for what he wants to sell and to whom he wants to sell. He knows where other stores that sell similar products​ are, how they are​ doing, and how much he needs to charge to make a profit and appeal to customers. Which question does Juan still need to​ answer?

User Phxhawke
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1 Answer

5 votes

Answer: How much of the product can Juan expect to sell?

Step-by-step explanation:

This shows the potential revenue for the product and thus the business overall. It is important for Juan to project his estimated sales for the next few years so that lenders can be ensured that he will be able to sell his product and generate revenue on this. This calculation can also show lenders potentially how long it will take for Juan to breakeven and start making a profit. This is helpful in estimating when lenders will start receiving their payout (loan) by.

User Kong Ken
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