Question

The marketing team of Kreshmart was not happy with the employees that the recruitment team was hiring. The higher management of the company decided to let a few members from the marketing team sit in for the interviews and give their input on the applicants. This reduced the workload of the recruitment team and allowed the marketing team to pick better members. This approach is an example of _____.

Answer 1

Answer: Synergy

Step-by-step explanation:

From the given case/scenario we can state that the marketing approach taken consideration by the team of Kreshmart is an example of Synergy. Synergy is known as or referred to as the cooperation or interaction of few or more substances, organizations, or other marketing agents in order to produce a collaborative effect that tends to be greater than sum of the separate effects.