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A cookie company has decided to add a brownie product line to their inventory. This company has employed a _____ strategy.

User Herolover
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Answer:

Product-development

Step-by-step explanation:

The product-development strategy refers to the launch of a new product in the market in which the company already operates. As an example, launch a brownie product line for the company's customers, who already consume the company's cookies. The investments will be mainly in the product launch, including communication and distribution, aiming to accelerate the market share and sales gains.

User Dr Jimbob
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