Question

James sees an advertisement in a fashion magazine that pictures two beautifully dressed white women in a crashed car with blood on their faces and arms and legs dangling limp. If he uses Jean Kilbourne’s film Killing Us Softly to interpret this advertisement, what might he conclude?

Answer 1

Sexism and misogyny are prevalent in advertising and media.

Step-by-step explanation:

Media still displays images that represent sexism and mysogyny in a culture where many people consider that sexism was already left behind. In the same way, the marketing of hypersexuality tries to sell women what it is to have power as a woman (culturally speaking). Thinking of women as sexual objects, or individuals whose main concern has to be their appearance, implies discriminating them as deserving less respect and power than men.