Question

Global Market has decided to increase its market share by hiring a marketing rep to visit businesses in the area and invite their employees to shop at Global Market and attend monthly health events that take place at Global Market stores. Each of the individual stores has hired two new employees to handle the anticipated increase in customer traffic. Global Market is using a _____ strategy.

Answer 1

Answer:growth

Step-by-step explanation:

Answer 2

Communication strategy

Step-by-step explanation:

They are using a communication strategy, since they are encouraging the purchase of their products by their own employees and making their brand and services known in different events of their target audience, achieving an increase in sales and with the same benefit