Answer:
The correct answer is Competitor Intelligence.
Step-by-step explanation:
To achieve success in our business today, it is essential to know both our weaknesses and strengths as well as the most outstanding characteristics and strategies of the companies that compete to capture our target audience.
Broadly speaking, this process of data collection and generation of information on the main actors in a sector, to support us at the time of business decision making, is what we might call competitive intelligence.