Answer: Option C
Step-by-step explanation: Social capital refers to the additional success an organization get due to its positive relationships and communication network both within and outside the organisation. It is not a decision making but an ongoing process and is considered necessary in modern business environment.
The media houses could affect the business operations at a high level. Thus, positive relationships with the media houses can bring the organisation an edge over its competitors.
As it is related to relationship building and management it could be facilitated by the social capital.