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21 votes
21 votes
The very first step in developing a social marketing plan involves ______________.

User Aaron Lavers
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1 Answer

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10 votes

Answer:

The first step in creating nearly any type of plan is to be very clear on your goals. The reason for this is twofold. If you don’t know what you’re trying to achieve, you’ll have a hard time knowing if your strategy is successful or not. Plus, your goals will guide your decision making as you put together your social media marketing plan

Step-by-step explanation:

In this case, you’ll want to determine exactly what you’re hoping to accomplish through your social media marketing efforts. Some of the basic types of goals you can work from include:

Driving traffic to your website (or other key locations).

Building visibility and authority for your brand.

Increasing sales and other conversion metrics.

User Pltrdy
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