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What is a purpose of a middleman

2 Answers

4 votes

Final answer:

The purpose of a middleman is to bridge the gap between producers and consumers by facilitating the distribution process, offering services like logistics, market access, and risk mitigation for smoother transactions.

Step-by-step explanation:

Middlemen play a crucial role in commerce, serving as intermediaries between producers and consumers. They streamline the distribution process by handling various tasks such as transportation, warehousing, and marketing. One primary function is optimizing accessibility; they provide easier access to products for consumers while helping producers reach wider markets. Moreover, middlemen absorb some risks, like market fluctuations or transportation issues, shielding both parties from potential losses. They also offer expertise and guidance, aiding in market insights, pricing strategies, and product positioning. Despite criticisms sometimes directed at them for adding costs, middlemen often add value by simplifying complex supply chains and ensuring products reach their intended destinations efficiently.

The purpose of a middleman is to facilitate transactions, optimize distribution, and reduce the complexities between producers and consumers.

User Vjy
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1 vote

Middle man is a third person who initiates the process of a business or other kinds of deals between two parties.

Step-by-step explanation:

A Middleman is an important person who is an intermediate between two parties in the business. Initially, he speaks parties in order to identify the idea of whether what are they exactly about. Then he matches the people who are in need and he shares all the information between parties.

So that he can earn trust from the buyer/seller or dealers. In case of any miscalculation between the dealers, middle man will get involved to solve the problem. Once he is successful with his deal he gets paid from both the parties.

User ArcSet
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